Playtech Seals Major Contract to Expand in Finland as New Historic Deal with Veikkaus, RAY and Fintoto To Strengtehn Reach in Finnish Market
Veikkaus, Finland’s biggest FRV Finland Group and Playtech have entered a new expansion landmark contract for guaranteed growth in the Finnish market. The new agreement is a great milestone for the gaming provider to swell on their presence in a brand-new market.
Veikkaus partnered with RAY, Finland’s Slot Machine Association. The new brand basically forms a merged company with Playtech suppling all of Veikkaus’ brand with its full suite of casino and gaming content.
Shimon Akad, COO of Playtech commented on the news saying, “Today’s agreement marks a significant milestone in extending not only our presence in Finland, but also extending our strong relationship with Veikkaus and its key stakeholders.”
Akad added, “We’re delighted they have selected Playtech to strengthen our long-standing and successful partnership in supporting the growth of the Finnish market. Our work with RAY in the last six years has shown that we are committed to the market and its growth and look forward to a new era with the country’s newly formed gaming entity.”
Senior VP Business operations for RAY added to Playtech’s statement saying, “Our work with Playtech has set the bar on how to deliver year-on-year growth and outstanding results”.