PokerStars Confirms Launch of Its Internet Sportsbook Ahead of Q1 2015 Schedule
Back in December 2014 PokerStars completed the integration of their delivery of casino games to players in available markets as well as coinciding with domains sharing liquidity on the global network. In what is slated as an aggressive campaign marketing strategy, PokerStars is making stragetic moves for an early launch of the sportsbetting product. The world’s largest poker room has even enlisted the help of former bet365 VIP trading manager Ian Marmion to ramp up its team.
“We are taking the same principles, practices and integrity that make PokerStars such a successful and beloved brand and applying them to new verticals,” said Eric Hollreiser, Head of Corporate Communications. ”These new products will also support the development of poker and grow the overall business.”
Ahead of Q1 2015, PokerStars announced launch of its brand new online sportsbook will be utilized within the PokerStars 7 poker client and it will be available in select markets adding eventually to other markets as well as web and mobile versions throughout 2015.
According to Amaya Gaming, the updated news is expecting the sportsbook will be ready for players to place their bets within just a few months. This time-frame is definitely good news when before the only definite time-frame for the release was sometime in the early part of 2015.
“These awards recognize the spirit of innovation and service that make PokerStars and Full Tilt stand out in any industry. As more and more consumers are introduced to poker through social and mobile platforms, it is especially important that we lead the poker industry in these areas.” – Head of Corporate Communications for Rational Group, parent of PokerStars and Full Tilt, Eric Hollreiser
Amaya Gaming, parent company for PokerStars have also confirmed that they will be opening a new live poker platform in Manila Philippines at the City of Dreams Casino Resort. This new offering of the live poker network will help strengthen PokerStars presence in the global market.