Mr Green Sees Double Digit Spikes with the Introduction of New Sportsbook
Mr Green, Stockholm based operator reported double digit spikes for their Q3 results thanks to their new sportsbook. The numbers were just released late last week showing Mr Green earning 14% more revenue than what it did during July, August and September.
Revenues rose to $25.4 million, but earnings fell by 57.5% due to increased costs and higher betting duties. There was a 51% spike in marketing costs and a little over 28.4% personnel increases. The reason for the increased marketing cost is because the operator branched out into the sportsbetting sector back in June. These costs can add up quickly especially for preparations with the new live dealer casino products.
There was more good than bad though! The operator seen a 39% increase in active players during the quarter. Player deposits were also increased by 21%, which represents an all-time high for the operator.
Things were changed up a bit with how Mr Green kept tally on its revenues. The operator split up the results into four geographic regions, compared to three like it has been doing. Its Western Europe region rose by 37.2% while the Nordic markets made up for 38% of the total revenues.